The Lamborghini Urus stands as a groundbreaking achievement in the world of high-performance luxury SUVs, blending the raw power and iconic design ethos of Lamborghini with the practicality and versatility of a sport utility vehicle. Launched in December 2017 as a 2018 model year vehicle, the Urus redefined what an SUV could be, earning the title of the world’s first Super Sport Utility Vehicle (SSUV). Built on the Volkswagen Group’s MLB Evo platform, it shares its underpinnings with other luxury SUVs like the Porsche Cayenne and Bentley Bentayga, yet it carves its own path with a distinct Lamborghini flair. The Urus combines jaw-dropping acceleration, a top speed that rivals many supercars, and the ability to conquer diverse terrains—from city streets to rugged off-road trails. With its bold angular design, roaring twin-turbo V8 engine, and a luxurious interior, the Urus appeals to those who crave both adrenaline and utility. As of 2025, the Urus lineup has evolved to include advanced variants like the hybrid Urus SE, alongside the performance-focused Urus Performante and the comfort-oriented Urus S, each catering to different facets of the luxury SUV market. This detailed exploration delves into the technical prowess, variant options, pricing across Indian metro cities, and how the Urus stacks up against its fiercest competitors.
Technical Specifications
The Lamborghini Urus is a marvel of engineering, offering a range of powertrains and specifications tailored to its variants. Below is a comprehensive table summarizing the technical details for the Urus S, Urus Performante, and Urus SE, based on data from CarDekho, ZigWheels, CarWale, and Lamborghini’s official site, accurate as of March 2025.
| Specification | Urus S | Urus Performante | Urus SE (Plug-in Hybrid) |
|---|---|---|---|
| Engine Type | 4.0L Twin-Turbo V8 | 4.0L Twin-Turbo V8 | 4.0L Twin-Turbo V8 + Electric Motor |
| Displacement | 3999 cc | 3996 cc | 3996 cc |
| Max Power | 657.10 bhp @ 6000 rpm | 657.10 bhp @ 6000 rpm | 789 bhp (combined) @ 6000 rpm |
| Max Torque | 850 Nm @ 2300-4500 rpm | 850 Nm @ 2250-4500 rpm | 950 Nm (combined) @ 1750-5750 rpm |
| Transmission | 8-Speed Automatic (DCT) | 8-Speed Automatic (DCT) | 8-Speed Automatic (DCT) |
| Drive Type | All-Wheel Drive (AWD) | All-Wheel Drive (AWD) | All-Wheel Drive (AWD) |
| 0-100 kmph | 3.5 seconds | 3.3 seconds | 3.4 seconds |
| Top Speed | 305 kmph | 306 kmph | 312 kmph |
| Mileage (ARAI) | 7.8 kmpl | 7.8 kmpl | 48 MPGe (combined, hybrid mode) |
| Fuel Type | Petrol | Petrol | Petrol + Electric |
| Battery Capacity | N/A | N/A | 25.9 kWh |
| Electric Range | N/A | N/A | 59 km (WLTP) |
| Length | 5112 mm | 5137 mm | 5123 mm |
| Width | 2016 mm | 2022 mm | 2022 mm |
| Height | 1638 mm | 1618 mm | 1638 mm |
| Wheelbase | 3003 mm | 3003 mm | 3003 mm |
| Ground Clearance | 158 mm (adjustable with air suspension) | 158 mm (adjustable) | 158 mm (adjustable) |
| Kerb Weight | 2150 kg | 2103 kg | 2250 kg (approx.) |
| Boot Space | 574 litres | 616 litres | 574 litres |
| Fuel Tank Capacity | 75 litres | 75 litres | 75 litres |
| Tyre Size | F: 285/45 R21, R: 315/40 R21 | F: 285/40 ZR22, R: 325/35 ZR22 | F: 285/45 R21, R: 315/40 R21 |
| Brakes (Front/Rear) | Carbon-Ceramic (440 mm / 370 mm) | Carbon-Ceramic (440 mm / 370 mm) | Carbon-Ceramic (440 mm / 370 mm) |
| Suspension | Adaptive Air Suspension | Steel Springs (lowered) | Adaptive Air Suspension |
Note: Specifications may vary slightly based on optional configurations or regional adaptations.
Variants
The Lamborghini Urus is available in three distinct variants as of 2025, each designed to cater to different preferences within the luxury performance SUV segment. Below is a table summarizing the variants.
| Variant | Description |
|---|---|
| Urus S | The base model, focusing on luxury, comfort, and customization with a potent 657 bhp V8 engine. |
| Urus Performante | A track-oriented version with enhanced power (666 bhp), lighter weight, and sporty dynamics. |
| Urus SE | The plug-in hybrid variant, offering 789 bhp combined output and electric-only driving range. |
Price in Metro Cities
The Lamborghini Urus commands a premium price reflective of its status as a luxury performance SUV. Below are the ex-showroom prices in major Indian metro cities as of March 2025, sourced from CarDekho and CarWale. On-road prices may increase due to RTO charges, insurance, and additional fees.
| City | Urus S (₹) | Urus Performante (₹) | Urus SE (₹) |
|---|---|---|---|
| Delhi | 4.18 Cr | 4.22 Cr | 4.57 Cr |
| Mumbai | 4.18 Cr | 4.22 Cr | 4.57 Cr |
| Bangalore | 4.18 Cr | 4.22 Cr | 4.57 Cr |
| Chennai | 4.18 Cr | 4.22 Cr | 4.57 Cr |
| Kolkata | 4.18 Cr | 4.22 Cr | 4.57 Cr |
Note: Prices are ex-showroom and subject to change based on customization, taxes, and dealer offers.
About the Lamborghini Urus
Design and Aesthetics
The Lamborghini Urus is a visual masterpiece, embodying the brand’s signature sharp lines, aggressive stance, and aerodynamic sculpting. Its exterior design draws inspiration from Lamborghini’s supercar lineage, with a low-slung profile, hexagonal grille, and sleek LED matrix headlights that give it a predatory look. The Urus Performante takes this a step further with exposed carbon fiber elements on the hood, bumpers, and wheel arches, enhancing its sporty appeal. The Urus SE, meanwhile, introduces subtle updates like a restyled liftgate and new alloy wheel designs, reflecting its hybrid identity. Inside, the cabin is a blend of opulence and technology, featuring premium leather, Alcantara upholstery, and a fighter-jet-inspired cockpit layout. Dual touchscreens dominate the center console, while a digital driver’s display offers customizable views. The spacious interior accommodates five passengers comfortably, with generous legroom and a boot space ranging from 574 to 616 litres, making it surprisingly practical for a vehicle of its caliber.
Performance and Driving Dynamics
At the heart of the Lamborghini Urus lies its 4.0-liter twin-turbo V8 engine, a powerplant that delivers exhilarating performance across all variants. In the Urus S, it produces 657 bhp and 850 Nm, propelling the SUV from 0-100 kmph in just 3.5 seconds—a feat that rivals many sports cars. The Urus Performante ups the ante with 666 bhp, shaving the sprint time to 3.3 seconds, thanks to a lighter chassis (47 kg less than the S) and a recalibrated differential. The Urus SE, the plug-in hybrid, combines the V8 with a 192 bhp electric motor, yielding a staggering 789 bhp and 950 Nm, achieving 0-100 kmph in 3.4 seconds and a top speed of 312 kmph—the fastest among production SUVs. The ANIMA driving mode selector—offering Strada (street), Sport, Corsa (track), and off-road modes like Terra, Sabbia, and Neve—allows drivers to tailor the Urus’s behavior to any condition. Rear-wheel steering and adaptive air suspension (or steel springs in the Performante) ensure razor-sharp handling, while carbon-ceramic brakes provide exceptional stopping power, halting the Urus from 70 mph in just 149 feet, as tested by Car and Driver.
Technology and Features
The Lamborghini Urus is packed with cutting-edge technology, enhancing both performance and comfort. Its infotainment system features a 12.3-inch touchscreen (upgraded in the SE) with Apple CarPlay, Android Auto, and advanced navigation. The Urus SE adds hybrid-specific displays, showing battery status and electric range. Safety is bolstered by Advanced Driver Assistance Systems (ADAS), including adaptive cruise control, lane-keeping assist, and automatic emergency braking, available in Urban, Highway, and Full ADAS packages. The all-wheel-drive system dynamically distributes torque—up to 70% front or 87% rear—ensuring optimal grip, while torque vectoring enhances cornering precision. Off-road capability is a standout feature, with adjustable ground clearance up to 248 mm (via air suspension) and optional off-road packages adding rugged bumpers and underbody protection. The Performante swaps air suspension for steel springs, lowering the ride height for a more track-focused feel, complemented by lightweight Pirelli Trofeo R tires.
Practicality and Luxury
Despite its supercar roots, the Lamborghini Urus excels as a practical SUV. Its five-seat configuration offers ample space for passengers, with rear-seat displays and climate control adding luxury for back-seat occupants. The boot space, while not class-leading, is sufficient for weekend getaways or track-day gear. The Urus S emphasizes comfort with softer suspension tuning and extensive customization options via the Ad Personam program, allowing buyers to personalize everything from paint colors (over 100 options) to interior trims. The Performante, while still usable daily, prioritizes performance with a firmer ride and sportier cabin accents. The Urus SE bridges the gap, offering electric-only driving for urban commutes (up to 59 km) and hybrid power for long hauls, making it the most versatile of the trio. Fuel efficiency remains a trade-off, with the petrol variants averaging 7.8 kmpl (ARAI), while the SE’s hybrid mode boosts efficiency to 48 MPGe, per Lamborghini’s claims.
Ownership Experience
Owning a Lamborghini Urus is a statement of wealth and passion, but it comes with considerations. Maintenance costs are high, typical of a luxury performance vehicle, with routine servicing and parts like carbon-ceramic brakes carrying premium price tags. Lamborghini’s after-sales service, however, is top-notch, with trained technicians ensuring meticulous care, though service centers in India are limited to major cities like Delhi, Mumbai, and Bangalore. The Urus’s resale value remains strong, thanks to its exclusivity and brand prestige. Its ground clearance of 158 mm (adjustable) suits Indian roads reasonably well, though potholes and speed bumps require caution. The hybrid Urus SE adds complexity with its battery system, but Lamborghini offers warranties and support to ease ownership concerns. For enthusiasts, the Urus delivers a visceral driving experience—its exhaust note, courtesy of the standard Akrapovic system in the Performante, is a symphony of aggression that turns heads wherever it goes.
Close Competitors
The Lamborghini Urus faces stiff competition in the luxury performance SUV segment, with rivals offering similar blends of power, luxury, and versatility. Here’s how it stacks up against its closest contenders:
Porsche Cayenne Turbo GT
The Porsche Cayenne Turbo GT is a direct rival, boasting a 4.0L twin-turbo V8 producing 631 bhp and 850 Nm. It matches the Urus’s 0-100 kmph time of 3.3 seconds and tops out at 300 kmph. Priced around ₹2.57 Cr (ex-showroom), it’s significantly cheaper than the Urus, offering a more understated design and superior handling thanks to Porsche’s chassis expertise. However, it lacks the Urus’s flamboyant styling and raw emotional appeal, making it a more clinical choice for performance purists.
Bentley Bentayga Speed
The Bentley Bentayga Speed counters with a 6.0L W12 engine delivering 626 bhp and 900 Nm, hitting 0-100 kmph in 3.9 seconds and a top speed of 306 kmph. Priced at ₹5 Cr (ex-showroom), it’s closer to the Urus in cost but prioritizes luxury over outright performance. Its plush interior and refined ride quality outshine the Urus in comfort, though it can’t match the Lamborghini’s agility or track-ready dynamics, especially in Performante guise.
Aston Martin DBX AMR
The Aston Martin DBX AMR brings a 4.0L twin-turbo V8 with 697 bhp and 900 Nm, accelerating to 100 kmph in 3.3 seconds and reaching 310 kmph. Priced at ₹4.63 Cr (ex-showroom), it’s a strong contender with a balanced mix of sportiness and elegance. Its design is more subdued than the Urus, and while it offers thrilling performance, it lacks the Lamborghini’s off-road versatility and hybrid option, giving the Urus SE an edge in efficiency.
Ferrari Purosangue
The Ferrari Purosangue, Ferrari’s first SUV, ups the ante with a naturally aspirated 6.5L V12 pumping out 715 bhp and 716 Nm. It sprints to 100 kmph in 3.3 seconds and exceeds 310 kmph, priced around ₹10.5 Cr (ex-showroom). It outclasses the Urus in engine purity and top-end speed but sacrifices practicality with a four-seat layout and smaller cargo space. The Urus, with its hybrid SE and lower price point, offers better value and utility.
Comparison Summary
The Lamborghini Urus excels with its blend of supercar performance, SUV practicality, and bold design. The Porsche Cayenne Turbo GT is a more affordable, handling-focused alternative, while the Bentley Bentayga Speed prioritizes luxury. The Aston Martin DBX AMR strikes a close balance but lacks hybrid tech, and the Ferrari Purosangue caters to purists willing to pay a premium. The Urus’s versatility—especially with the Urus SE’s hybrid powertrain—sets it apart, making it the most dynamic choice in this elite segment.
Final Thoughts!
The Lamborghini Urus is more than just an SUV; it’s a paradigm shift that marries the ferocity of a supercar with the functionality of a family hauler. Whether it’s the luxurious Urus S, the track-honed Urus Performante, or the eco-conscious Urus SE, this SSUV delivers unmatched performance, striking aesthetics, and surprising practicality. Priced between ₹4.18 Cr and ₹4.57 Cr in Indian metro cities, it’s a hefty investment, but one that rewards with an unrivaled driving experience. Against competitors like Porsche, Bentley, Aston Martin, and Ferrari, the Urus holds its own with a unique combination of power, technology, and versatility. For those who demand the extraordinary, the Lamborghini Urus remains the ultimate expression of automotive ambition.
