The Toyota Land Cruiser 300 is a name that resonates with automotive enthusiasts across the globe, and in India, it stands as a symbol of rugged luxury and unparalleled off-road capability. Launched in India in February 2025, this flagship SUV from Toyota Kirloskar Motor (TKM) has quickly garnered attention for its imposing design, advanced technology, and robust performance. Built on Toyota’s TNGA-F platform (Toyota New Global Architecture – Frame), the Land Cruiser 300 is a completely built unit (CBU) imported from Japan, ensuring top-tier build quality and engineering precision. This latest iteration of the iconic Land Cruiser series blends modern sophistication with the durability that has defined the nameplate for decades, making it a coveted choice for those seeking a premium SUV that excels both on highways and off the beaten path.
In the Indian market, the Land Cruiser 300 appeals to a niche audience—buyers who value reliability, luxury, and off-road prowess over sheer affordability. With a legacy spanning over 70 years, the Land Cruiser has evolved into a vehicle that not only offers a commanding road presence but also caters to the demands of metro city driving and rugged terrains alike. Available in two distinct variants—the ZX and the GR-S—this SUV brings a combination of power, comfort, and cutting-edge features to the table. Whether it’s navigating the bustling streets of New Delhi or tackling the rocky trails of the Himalayas, the Land Cruiser 300 promises to deliver an exceptional driving experience. In this detailed product overview, we’ll explore its technical specifications, variants, pricing in metro cities, and how it stacks up against its close competitors.
Technical Specifications
The Toyota Land Cruiser 300 is powered by a formidable 3.3-litre V6 twin-turbo diesel engine, a powertrain that ensures robust performance across diverse driving conditions. Paired with a 10-speed automatic transmission and an all-wheel-drive (AWD) system, this SUV is engineered for both efficiency and capability. Below is a comprehensive table of its technical specifications, sourced from reliable platforms like CarDekho, ZigWheels, and CarWale, with details verified for accuracy as of March 24, 2025.
| Specification | Details |
|---|---|
| Engine Type | 3.3L V6 Twin-Turbo Diesel |
| Displacement | 3346 cc |
| Max Power | 304.41 bhp @ 4000 rpm |
| Max Torque | 700 Nm @ 1600-2600 rpm |
| No. of Cylinders | 6 |
| Transmission | 10-Speed Automatic |
| Drive Type | All-Wheel Drive (AWD) |
| Fuel Type | Diesel |
| Mileage (ARAI) | 11 kmpl |
| Fuel Tank Capacity | 110 litres |
| Seating Capacity | 5 |
| Boot Space | 1131 litres |
| Ground Clearance | 230 mm |
| Length | 4985 mm |
| Width | 1980 mm |
| Height | 1945 mm |
| Wheelbase | 2850 mm |
| Kerb Weight | Approx. 2630 kg |
| Suspension (Front) | Double Wishbone with E-KDSS |
| Suspension (Rear) | 4-Link Rigid Axle with E-KDSS |
| Brakes (Front & Rear) | Ventilated Discs |
| Tyre Size | 265/55 R20 |
The Land Cruiser 300’s technical prowess is further enhanced by features like the Electronically Controlled Kinetic Dynamic Suspension System (E-KDSS), which optimizes suspension performance for off-road stability and on-road comfort. Its generous ground clearance of 230 mm and a massive boot space of 1131 litres make it a practical choice for long journeys and adventurous escapades.
Variants
The Toyota Land Cruiser 300 is offered in two variants in India, each catering to slightly different preferences while maintaining the core essence of the model. Below is a table detailing the variants, sourced from CarDekho and ZigWheels.
| Variant | Key Features |
|---|---|
| ZX | 12.3-inch touchscreen, 4-zone climate control, 10 airbags, ADAS, leather upholstery, ventilated seats |
| GR-S | Off-road tuned suspension, GR Sport branding, enhanced differential systems, exclusive dark red interior |
The ZX variant is the base model, offering a luxurious yet practical package for buyers seeking a balance of comfort and capability. The GR-S variant, on the other hand, is tailored for off-road enthusiasts, featuring specialized suspension tuning and rugged design elements that elevate its performance on challenging terrains.
Price in Metro Cities
As a premium CBU import, the Toyota Land Cruiser 300 commands a hefty price tag, with variations across metro cities due to differences in RTO charges, insurance, and other on-road costs. The prices below are approximate on-road figures as of March 24, 2025, based on data from CarDekho, ZigWheels, and CarWale.
| City | ZX Variant (On-Road Price) | GR-S Variant (On-Road Price) |
|---|---|---|
| New Delhi | ₹ 2.71 Crore | ₹ 2.82 Crore |
| Mumbai | ₹ 2.75 Crore | ₹ 2.86 Crore |
| Bangalore | ₹ 2.73 Crore | ₹ 2.84 Crore |
| Chennai | ₹ 2.72 Crore | ₹ 2.83 Crore |
| Kolkata | ₹ 2.70 Crore | ₹ 2.81 Crore |
These prices reflect the ex-showroom cost (starting at ₹ 2.31 Crore for ZX and ₹ 2.41 Crore for GR-S) plus additional charges like RTO, insurance, and taxes, which vary by state. Buyers in metro cities should also account for potential dealership-specific offers or accessories packages that might influence the final cost.
About the Toyota Land Cruiser 300
Design and Exterior
The Toyota Land Cruiser 300 boasts a design that is both evolutionary and revolutionary. Measuring nearly 5 meters in length (4985 mm), this SUV exudes a commanding presence on the road. Its bold front grille, flanked by sleek LED headlights, gives it a muscular yet refined look. The GR-S variant stands out with its distinctive grille design, dark alloy wheels, and rugged bumpers, emphasizing its off-road pedigree. Available in five exterior shades—Precious White Pearl, Super White, Dark Red Mica Metallic, Attitude Black, and Dark Blue Mica—the Land Cruiser 300 offers aesthetic versatility to suit varied tastes.
The vehicle’s aerodynamic profile is complemented by practical elements like a powered tailgate and 20-inch alloy wheels wrapped in 265/55 R20 tires, ensuring it’s as functional as it is stylish. Despite its imposing size, the Land Cruiser 300 manages tight city spaces reasonably well, though its large turning radius can pose challenges in congested metro areas like Mumbai or Delhi.
Interior and Comfort
Stepping inside the Land Cruiser 300 reveals a cabin that epitomizes luxury and comfort. The five-seat configuration is wrapped in genuine leather upholstery, with the ZX variant offering a choice between black or neutral beige themes, while the GR-S features an exclusive black and dark red combination. The front seats are power-adjustable with heating and ventilation functions, ensuring comfort across India’s diverse climates—from the scorching summers of Chennai to the chilly winters of Delhi.
A standout feature is the 12.3-inch free-floating touchscreen infotainment system, compatible with Apple CarPlay and Android Auto, delivering seamless connectivity. The cabin is equipped with a 14-speaker JBL sound system, a four-zone climate control system, and rear-seat entertainment screens, making it a haven for long drives. However, the lack of a seven-seat option might disappoint larger families, especially when compared to competitors offering more seating flexibility.
The 40:20:40 split-folding rear bench with adjustable recline adds practicality, while the massive 1131-litre boot space ensures ample room for luggage, camping gear, or adventure equipment. Additional conveniences like a wireless charger, keyless entry, and a single-pane sunroof with jam protection elevate the overall experience, making the Land Cruiser 300 a plush retreat on wheels.
Performance and Off-Road Capability
At the heart of the Land Cruiser 300 lies its 3.3-litre V6 twin-turbo diesel engine, producing 304.41 bhp and a staggering 700 Nm of torque. This powertrain, mated to a smooth 10-speed automatic transmission, delivers effortless acceleration and remarkable low-end grunt, ideal for towing or conquering steep inclines. The all-wheel-drive system, combined with features like Multi-Terrain Select (MTS) and Crawl Control, ensures the SUV can tackle sand, mud, rock, or snow with ease.
The E-KDSS suspension system is a game-changer, electronically adjusting the stabilizer bars to optimize wheel articulation off-road while maintaining stability on highways. With a ground clearance of 230 mm and approach/departure angles designed for rugged terrain, the Land Cruiser 300 lives up to its off-road legacy. Owners in metro cities might rarely test its full potential, but for those venturing beyond urban limits—say, to the hills of Uttarakhand or the deserts of Rajasthan—this SUV is a reliable companion.
Fuel efficiency, at an ARAI-claimed 11 kmpl, is modest given its size and power, but the 110-litre fuel tank ensures a decent range for long journeys. The Land Cruiser 300’s performance strikes a balance between luxury cruising and hardcore off-roading, making it versatile enough for India’s varied landscapes.
Safety and Technology
Safety is a cornerstone of the Land Cruiser 300, with a suite of features that provide peace of mind. It comes equipped with 10 airbags, ABS with EBD, Vehicle Stability Control (VSC), Traction Control, Hill-Start Assist, and a Tyre Pressure Monitoring System (TPMS). The inclusion of Toyota Safety Sense, an advanced driver-assistance system (ADAS), adds features like adaptive cruise control, lane departure warning, blind-spot monitoring, and automatic emergency braking—crucial for navigating the chaotic traffic of metro cities.
The Multi-Terrain Monitor, with its 360-degree camera system, enhances visibility in tight spots or rough terrain, while the Parking Support Brake helps avoid low-speed collisions. These technologies ensure the Land Cruiser 300 is as safe as it is capable, appealing to buyers who prioritize security alongside luxury.
Driving Experience
Driving the Land Cruiser 300 is an experience that blends power with poise. On city roads, its size demands careful maneuvering, but the responsive steering and smooth transmission make it manageable. The cabin’s sound insulation is exceptional, keeping engine noise and external clamor at bay, which is a boon in noisy metro environments like Kolkata or Bangalore.
Off-road, the SUV truly shines. The combination of E-KDSS, MTS, and differential lock systems allows it to glide over obstacles with confidence. Whether it’s climbing rocky trails or fording shallow streams, the Land Cruiser 300’s engineering inspires trust. However, its hefty kerb weight of around 2630 kg can make it feel less agile compared to lighter competitors, particularly in dynamic driving scenarios.
Close Competitors
The Toyota Land Cruiser 300 operates in a premium SUV segment where it faces stiff competition from luxury and off-road-focused rivals. Here’s how it stacks up against its closest competitors in India:
Land Rover Range Rover
- Price: Starts at ₹ 2.40 Crore (on-road, Delhi)
- Engine: Multiple options, including a 3.0L diesel (296 bhp, 650 Nm)
- Key Strengths: Superior luxury, seven-seat option, advanced air suspension
- Comparison: The Range Rover offers a more refined on-road experience and greater interior flexibility with its seven-seat configuration. However, the Land Cruiser 300 edges out in raw off-road capability and reliability, thanks to its ladder-frame construction and Toyota’s legendary durability.
Mercedes-Benz G-Class
- Price: Starts at ₹ 2.55 Crore (on-road, Delhi)
- Engine: 3.0L inline-6 diesel (325 bhp, 700 Nm)
- Key Strengths: Iconic design, exceptional off-road performance, premium cabin
- Comparison: The G-Class matches the Land Cruiser 300 in off-road prowess and adds a distinctive boxy aesthetic. However, its higher price and maintenance costs make the Toyota a more practical choice for buyers prioritizing value and dependability.
BMW X7
- Price: Starts at ₹ 1.30 Crore (on-road, Delhi)
- Engine: 3.0L inline-6 diesel (335 bhp, 700 Nm)
- Key Strengths: Sporty handling, luxurious interiors, lower price point
- Comparison: The X7 is a more urban-focused SUV with superior on-road dynamics and a lower entry price. It lacks the Land Cruiser 300’s off-road pedigree and rugged build, making it less suited for extreme conditions.
Lexus LX
- Price: Starts at ₹ 2.82 Crore (on-road, Delhi)
- Engine: 3.3L V6 twin-turbo diesel (304 bhp, 700 Nm)
- Key Strengths: Shared platform with Land Cruiser, enhanced luxury features
- Comparison: As Toyota’s luxury arm, the Lexus LX shares much of the Land Cruiser 300’s DNA but offers a more upscale cabin and additional tech. Priced higher, it targets buyers seeking a premium badge over the Toyota’s utilitarian appeal.
Market Positioning and Ownership Experience
In India, the Land Cruiser 300 occupies a unique niche. Priced between ₹ 2.70-2.86 Crore (on-road), it competes with luxury SUVs while retaining its reputation as an off-road king. Its CBU status ensures exclusivity, but it also means limited availability and long waiting periods—often exceeding a year—due to import constraints and high demand. Toyota’s extensive service network (471 showrooms and 404 service centers nationwide) ensures after-sales support, though maintenance costs are steep given its premium components and imported nature.
The Land Cruiser 300’s resale value is a strong selling point, bolstered by Toyota’s reputation for reliability. Owners can expect minimal depreciation compared to European rivals, making it a sound long-term investment. However, its fuel efficiency of 11 kmpl and high running costs might deter budget-conscious buyers in metro cities where daily commuting is a factor.
Final Thoughts!
The Toyota Land Cruiser 300 is more than just an SUV—it’s a statement of power, luxury, and versatility. With its robust 3.3-litre V6 engine, advanced off-road tech, and plush interiors, it caters to a discerning audience in India’s metro cities and beyond. The ZX and GR-S variants offer tailored experiences—one for refined comfort, the other for rugged adventure—while its pricing reflects its premium positioning. Against competitors like the Range Rover, G-Class, X7, and Lexus LX, the Land Cruiser 300 stands out for its blend of durability and capability, even if it sacrifices some on-road finesse and seating flexibility.
For buyers in cities like New Delhi, Mumbai, or Bangalore, the Land Cruiser 300 is a vehicle that commands attention and delivers on its promises, whether cruising through urban jungles or exploring uncharted trails. Its steep price and niche appeal may limit its audience, but for those who can afford it, this SUV offers an unmatched combination of heritage, performance, and prestige. As of March 24, 2025, the Land Cruiser 300 remains a benchmark in its class, continuing Toyota’s legacy of building vehicles that endure.
