The Harley-Davidson X 350 represents a bold step by the iconic American motorcycle manufacturer to capture the entry-level premium motorcycle segment in markets like India. Known for its heavyweight cruisers and a legacy of crafting motorcycles that embody freedom and rebellion, Harley-Davidson has ventured into the sub-400cc category with the X 350 to appeal to a younger demographic and riders seeking an affordable yet authentic Harley experience. Developed in collaboration with China’s QJ Motor, this bike blends Harley’s signature retro-inspired design with modern engineering, aiming to compete in a segment dominated by brands like Royal Enfield and Honda. While the X 350 has been launched in markets like China, Japan, and Australia, its anticipated arrival in India has sparked excitement among enthusiasts eager for a Harley-Davidson badge at a more accessible price point. This detailed exploration covers the bike’s technical specifications, variants, pricing, features, and its standing among competitors, offering an in-depth look at what makes the X 350 a potential game-changer.
Technical Specifications
The Harley-Davidson X 350 is engineered to deliver a balance of performance, style, and practicality. Below is a comprehensive table summarizing its technical specifications, compiled from reliable sources like BikeDekho and BikeWale, with verification for accuracy.
| Specification | Details |
|---|---|
| Engine Type | 353cc, liquid-cooled, parallel-twin, 4-stroke |
| Displacement | 353cc |
| Max Power | 36.7 PS @ 8,000 rpm |
| Max Torque | 31 Nm @ 7,000 rpm |
| Bore x Stroke | 70.5 mm x 45.2 mm |
| Compression Ratio | Not specified |
| Fuel System | Fuel Injection |
| Transmission | 6-speed gearbox |
| Mileage (Claimed) | 20.2 kmpl |
| Fuel Tank Capacity | 13.5 liters |
| Length | Not specified |
| Width | Not specified |
| Height | Not specified |
| Wheelbase | Not specified |
| Ground Clearance | 185 mm |
| Seat Height | 705 mm |
| Curb Weight | 180 kg |
| Frame | Cast aluminum frame |
| Front Suspension | 41mm upside-down forks, rebound adjustable |
| Rear Suspension | Monoshock, preload and rebound adjustable |
| Front Brake | Single disc, 4-piston caliper |
| Rear Brake | Single disc, single-piston caliper |
| Tyre Type | Tubeless |
| Front Tyre | 17-inch alloy wheel |
| Rear Tyre | 17-inch alloy wheel |
| ABS | Dual-channel ABS |
| Lighting | All-LED (headlamp, tail lamp, indicators) |
| Instrument Cluster | Digital with offset single-pod design |
Note: Some dimensions like length, width, height, and wheelbase are not explicitly detailed in available sources, as the bike has not been officially launched in India. These may be updated upon launch.
Variants
The Harley-Davidson X 350 is expected to be offered in a single variant in most markets, focusing on simplicity and affordability. Below is the variant table based on available information.
| Variant | Description |
|---|---|
| STD | Standard variant with all features, available in three colors |
Color Options: Dazzling Black, Joyful Orange, Bright Silver
Price in Metro Cities
As the Harley-Davidson X 350 has not been officially launched in India, the pricing is estimated based on sources like BikeDekho and ZigWheels. The expected ex-showroom prices in major metro cities are listed below, accounting for slight variations due to taxes and registration.
| City | Estimated Ex-Showroom Price (INR) |
|---|---|
| Delhi | ₹2,50,000 – ₹2,70,000 |
| Mumbai | ₹2,55,000 – ₹2,75,000 |
| Bangalore | ₹2,53,000 – ₹2,73,000 |
| Chennai | ₹2,52,000 – ₹2,72,000 |
| Kolkata | ₹2,51,000 – ₹2,71,000 |
Note: Prices are speculative and subject to change upon official launch. On-road prices will be higher due to taxes, insurance, and registration.
About the Harley-Davidson X 350
Design and Styling
The Harley-Davidson X 350 embraces a neo-retro roadster design that pays homage to the brand’s heritage while incorporating contemporary elements. Drawing inspiration from the discontinued Harley-Davidson XR1200X, the X 350 features a teardrop-shaped fuel tank with angular edges, a sculpted tail section, and a round LED headlamp with a distinctive smiley-like LED strip. The offset single-pod digital instrument cluster adds a modern touch, reminiscent of designs seen in bikes like the TVS Ronin. The bike’s compact and muscular stance is accentuated by a flat handlebar and mildly rear-set footpegs, offering a riding position that balances comfort and control. Available in three vibrant colors—Dazzling Black, Joyful Orange, and Bright Silver—the X 350 appeals to riders who value aesthetics as much as performance. The all-LED lighting system, including headlamp, tail lamp, and indicators, enhances visibility and adds a premium feel to the bike’s exterior.
The X 350’s design is not just about looks; it’s functional too. The low seat height of 705 mm makes it accessible to a wide range of riders, including those with shorter statures, while the lightweight frame (180 kg) ensures agility in urban environments. The 17-inch alloy wheels wrapped in tubeless tires provide stability and confidence on varied road conditions. Unlike traditional Harley cruisers, the X 350 adopts a sportier profile, making it a versatile choice for both city commuting and occasional highway cruising. However, some enthusiasts have noted that the bike’s retro-inspired design might feel derivative in a segment crowded with similar aesthetics, which could challenge its ability to stand out.
Engine and Performance
At the heart of the Harley-Davidson X 350 lies a 353cc, liquid-cooled, parallel-twin engine, a powertrain shared with the QJ Motor SRK 350. Producing 36.7 PS at 8,000 rpm and 31 Nm of torque at 7,000 rpm, this engine is tuned for a high-revving character, offering a sporty yet approachable performance. The 6-speed gearbox ensures smooth power delivery, making the bike suitable for both relaxed cruising and spirited rides. The fuel-injected system enhances efficiency, with a claimed mileage of 20.2 kmpl, though real-world figures may vary depending on riding conditions. The liquid-cooled setup ensures consistent performance, even in India’s hot and humid climate, where air-cooled engines often struggle.
The X 350’s engine is designed to deliver strong mid-range torque, making it ideal for navigating city traffic and tackling twisty roads. Riders can expect effortless acceleration and a top speed sufficient for highway runs, though it may not match the outright power of larger Harley models. Compared to competitors like the Royal Enfield Classic 350, which offers a more relaxed, thumpy single-cylinder experience, the X 350’s parallel-twin setup provides smoother power delivery and less vibration. However, some seasoned riders have pointed out that the gearbox can feel clunky at times, a minor drawback that may be addressed in production models. Overall, the engine strikes a balance between performance and efficiency, aligning with the needs of entry-level riders seeking a taste of the Harley-Davidson legacy.
Ride and Handling
The Harley-Davidson X 350 is built to offer a nimble and agile riding experience, thanks to its lightweight construction and well-tuned chassis. The cast aluminum frame provides a solid foundation, while the 41mm upside-down front forks with rebound adjustability and the rear monoshock with preload and rebound adjustments ensure a plush ride. This suspension setup is a step above many competitors in the segment, offering flexibility to fine-tune the bike for different riding styles and road conditions. Whether weaving through city traffic or carving through winding roads, the X 350’s handling inspires confidence, particularly for new riders.
Braking performance is another highlight, with a single disc at the front featuring a four-piston caliper and a single disc at the rear with a single-piston caliper. The inclusion of dual-channel ABS enhances safety, ensuring controlled stops even in panic situations. The 185 mm ground clearance allows the bike to tackle speed bumps and uneven roads with ease, though it’s not designed for serious off-road use. The tubeless tires mounted on 17-inch alloy wheels provide good grip, contributing to the bike’s stability at high speeds and in corners. Compared to the Royal Enfield Meteor 350, which feels heavier and more cruiser-oriented, the X 350’s sportier dynamics make it a more engaging ride for younger enthusiasts.
Comfort and Ergonomics
Comfort is a key consideration for the Harley-Davidson X 350, especially given its target audience of urban commuters and weekend riders. The low seat height of 705 mm ensures that riders of varying heights can plant their feet firmly at stops, boosting confidence for beginners. The upright riding posture, facilitated by a wide handlebar and centrally positioned footpegs, minimizes fatigue during long rides. The sculpted fuel tank allows riders to grip the bike easily during braking and cornering, enhancing control. Additionally, the bike includes a passenger pillion and footpegs, making it suitable for two-up adventures, though the compact rear seat may limit comfort on extended journeys.
The 13.5-liter fuel tank offers a decent range, potentially exceeding 250 km based on the claimed mileage, making the X 350 a practical choice for daily commutes and short getaways. However, some reviewers have noted that the suspension, while adjustable, may feel slightly stiff on rough roads, which could be a concern in India’s pothole-ridden cities. Compared to the Honda CB350RS, which prioritizes a relaxed riding stance, the X 350’s sportier ergonomics cater to riders who enjoy a more dynamic experience. The bike’s lightweight design also makes it easy to maneuver in tight spaces, a significant advantage in congested urban environments.
Advanced Features
The Harley-Davidson X 350 incorporates a range of modern features to enhance its appeal in the competitive entry-level segment. The all-LED lighting system, including a signature headlamp with a position lamp, ensures excellent visibility and adds a premium aesthetic. The digital instrument cluster provides essential information like speed, odometer, trip meter, and fuel gauge, though it lacks advanced connectivity features like Bluetooth or navigation, which are available in rivals like the Royal Enfield Meteor 350. The inclusion of dual-channel ABS is a significant safety feature, offering peace of mind in varied riding conditions.
The bike’s adjustable suspension sets it apart from many competitors, allowing riders to tailor the setup to their preferences. The fuel-injected engine with traction control (where available) further enhances safety and performance, particularly in wet or slippery conditions. While the X 350 doesn’t boast cutting-edge tech like ride modes or a TFT display, its feature set is well-suited for its price point, focusing on practicality and reliability. Harley-Davidson could potentially offer accessories for customization, such as crash guards, saddles, or windscreens, aligning with the brand’s tradition of personalization. However, the lack of smartphone connectivity might disappoint tech-savvy buyers accustomed to features in bikes like the Yamaha MT-15 V2.
Variants and Customization
As mentioned, the Harley-Davidson X 350 is expected to be available in a single STD variant, keeping the lineup simple and cost-effective. This approach aligns with Harley’s strategy to position the bike as an accessible entry point into the brand. The three color options—Dazzling Black, Joyful Orange, and Bright Silver—cater to different tastes, with the vibrant orange likely to attract younger riders. While the bike itself is not yet customizable through official Harley-Davidson accessories in markets where it’s launched, the brand’s history suggests that riders may have options to personalize their X 350 with aftermarket parts like exhausts, seats, or handlebars once it arrives in India.
The single-variant strategy could be a double-edged sword. On one hand, it simplifies the buying process and keeps costs down; on the other, it may limit appeal compared to competitors like the Royal Enfield Classic 350, which offers multiple variants with distinct styling and features. Harley-Davidson may consider introducing limited-edition colors or accessory packages to keep the X 350 fresh in the market, especially if demand grows post-launch.
Price and Value Proposition
The estimated price of the Harley-Davidson X 350, ranging from ₹2.50 lakh to ₹2.75 lakh (ex-showroom), positions it as a premium offering in the 350cc segment. This price point makes it more affordable than Harley’s existing Indian lineup, such as the X440, which starts at ₹2.39 lakh but offers a larger engine. The X 350’s pricing reflects its Harley-Davidson badge, advanced features like adjustable suspension, and the brand’s legacy, but it also places it in direct competition with well-established rivals. For instance, the Royal Enfield Meteor 350 starts at around ₹2.06 lakh, while the Honda CB350RS is priced at approximately ₹2.08 lakh. The Yamaha MT-15 V2, another competitor, is slightly cheaper at ₹1.99 lakh.
While the X 350’s price is justified by its build quality, performance, and brand cachet, potential buyers may weigh the cost against the lower maintenance and widespread service networks of competitors like Royal Enfield and Hero MotoCorp. Harley-Davidson’s partnership with Hero MotoCorp for manufacturing and distribution could help mitigate service concerns, leveraging Hero’s extensive dealership network to make the X 350 more accessible. However, the bike’s success will hinge on Harley’s ability to deliver a compelling ownership experience at this price point.
Close Competitors
The Harley-Davidson X 350 enters a highly competitive segment in India, where 350cc motorcycles dominate due to their balance of performance, affordability, and versatility. Below is an in-depth comparison with its closest rivals:
- Royal Enfield Meteor 350: Priced between ₹2.06 lakh and ₹2.30 lakh, the Meteor 350 is a direct competitor with its 349cc air-cooled single-cylinder engine producing 20.2 bhp and 27 Nm. It excels in cruiser-style comfort and offers features like a Tripper navigation pod and a refined ride quality. However, its lower power output and heavier weight (191 kg) make it less agile than the X 350. The Meteor appeals to riders seeking a relaxed, retro experience, while the X 350 targets those who prefer sportier dynamics.
- Honda CB350RS: With a price range of ₹2.08 lakh to ₹2.15 lakh, the CB350RS features a 348.36cc air-cooled single-cylinder engine delivering 20.8 bhp and 30 Nm. Its retro-modern design and smooth engine make it a strong contender, but it lacks the X 350’s adjustable suspension and parallel-twin refinement. The CB350RS is ideal for riders prioritizing reliability and Honda’s service network over brand prestige.
- Yamaha MT-15 V2: Priced at around ₹1.99 lakh to ₹2.04 lakh, the MT-15 V2 is a naked streetfighter powered by a 155cc liquid-cooled single-cylinder engine producing 18.1 bhp. While it’s not a direct competitor in terms of displacement, its lightweight agility (141 kg) and modern features like a digital cluster with connectivity appeal to younger riders. The X 350 offers more power and a premium badge but may feel less nimble in tight urban scenarios.
- Jawa Perak: At ₹2.13 lakh, the Perak is a bobber-style motorcycle with a 334cc liquid-cooled single-cylinder engine generating 30.22 bhp and 32.74 Nm. Its unique styling and torquey performance make it a niche rival, but its single-seat design limits versatility compared to the X 350. The Perak caters to riders seeking individuality, while the X 350 offers broader appeal.
Each competitor brings distinct strengths to the table, but the Harley-Davidson X 350 stands out with its parallel-twin engine, adjustable suspension, and the allure of the Harley badge. Its success will depend on how well it balances brand aspiration with practical considerations like maintenance costs and service availability.
Market Positioning and Challenges
The Harley-Davidson X 350 is positioned as an entry-level premium motorcycle aimed at riders who aspire to own a Harley but are deterred by the high cost of models like the Sportster S or Fat Bob. By entering the 350cc segment, Harley-Davidson taps into India’s largest motorcycle category, where buyers value a mix of style, performance, and affordability. The collaboration with QJ Motor allows Harley to keep production costs low, while the potential tie-up with Hero MotoCorp in India could ensure competitive pricing and widespread availability.
However, the X 350 faces challenges in a market dominated by Royal Enfield, which commands unmatched brand loyalty and a robust service network. Harley-Davidson’s premium positioning may also raise expectations for build quality and features, putting pressure on the X 350 to deliver a flawless experience. Maintenance costs, a concern with Harley’s larger models, could deter budget-conscious buyers, especially if spare parts are expensive or hard to source. Additionally, the X 350’s Chinese-manufactured origins might invite skepticism among purists who associate Harley-Davidson with American craftsmanship, though this is unlikely to deter younger riders focused on value.
Final Thoughts!
The Harley-Davidson X 350 is poised to make a significant impact in India’s premium motorcycle segment, offering a blend of retro-inspired design, modern performance, and the iconic Harley-Davidson badge at an accessible price point. Its 353cc parallel-twin engine, adjustable suspension, and dual-channel ABS make it a compelling choice for riders seeking a versatile and stylish motorcycle. While it faces stiff competition from established players like Royal Enfield, Honda, and Yamaha, the X 350’s unique positioning as a lightweight, sporty roadster with Harley’s legacy gives it a distinct edge. If Harley-Davidson can leverage Hero MotoCorp’s network to ensure affordability and service support, the X 350 has the potential to redefine the brand’s presence in India, bringing the dream of owning a Harley closer to a new generation of riders.
